Thursday, August 30, 2012

Find Your Enthusiasm Every Day


 
Do what you love. Know your own bone; gnaw at it, bury it, unearth it, and gnaw it still. Henry David Thoreau

The mantra do what you love, and love what you do is so true. And when you run a small business, it can be one of the fundamentals of your success. When you find what you love, your passion shines through in that and everything else you touch. If you don’t particularly love to manage the business side of things, but you love selling, you will be great at selling and the management side will be easier and more fun because it supports what you love.

I believe every person should make every effort to do what they love in life. But I also believe that if you must do something that you don’t love so much, you can always find something you love about what you are doing.

If you are a small business owner you wear many hats, and today probably doesn’t necessarily look like yesterday or tomorrow like today. You will have to do different things on different days to make things work. So the challenge is to do something you love every day. Do whatever it takes to release that passion so that it shines through everything you do. If you are feeling particularly creative, find some time in your day to create something. If you are in your analytical place, organize something in a spreadsheet or database so some part of your life will be easier. If you need a people fix, find a networking event or meet a client for lunch.

Inevitably there will be those days when every minute is filled with some mundane task that isn’t so exciting. It’s just the nature of the beast. So, while you are doing it, crank your iPod or tune into your favorite Pandora station, wear a red dress and stilettos when you would normally wear pajamas, or put a box of crayons on your desk and doodle for a minute every hour. This is also the day you should stop by the ceramic shop and paint something after work or find a new recipe and whip up a gourmet meal for dinner.

No matter what, really think about it and do something you love every day. You will be happier and your business will flourish!

What bone will you gnaw at today?

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Kerry Brooks is Co-owner of
ProfessionalEdge Associates, offering a wide range of marketing and support services to businesses that want to increase their success, but aren't in a position to add to their staff.