This is so absolutely true. Speaking as an introvert :) Thank you Jody!
The Value of Introverts in Your Workplace… & How to Help Them Succeed
Friday, September 27, 2013
Tuesday, August 20, 2013
Your Next Event is Virtually Yours
Technology allows us to do so many things that we weren’t
able to do just a few years ago. We work remotely and our clients are all over
the world; this is something that wouldn’t have even been possible a generation
ago. Every day, companies and entrepreneurs are finding new and creative ways
to do things. Think about it, how many jobs of the future haven’t even been
imagined yet because of how quickly current technology is changing and new technology
is emerging?
With budget challenges, travel restrictions, and people
needing to get the best return on their time investment, is it time for
conferences and other events to go virtual too?
By incorporating technology, you can offer a complete
conference experience through a virtual event. Let’s explore further:
Registration – This one is a no-brainer – if you
aren’t using technology for conference or event registration you should be. Not
only is it easier and more efficient for your attendees, you can process
payments, collect information, and follow up much easier using readily
available technology.
Marketing – Depending on the size of your event, you
may still incorporate some direct mail into your event marketing, but you
definitely should incorporate technology as well. Incorporating email
messaging, your event website, social media, and video into your marketing
tactics will significantly increase your reach and return.
Attendance – Technology allows you to hold your event
in a virtual space. You can use webinar, online meeting software, or video
conferencing to provide a meeting space for each of your sessions.
Trade Show or Exhibit Hall – You can even incorporate
an exhibit hall and sponsorships into a virtual conference. Some online meeting
software includes event halls that offer your attendees the complete trade show
experience of interacting with exhibitors of their choice. Think of the cost
savings for exhibitors!
Interaction – Now the naysayers are starting to
squirm. Yes, you can offer a significant amount of interaction through a
virtual event! Online meeting software on its own offers interaction through
polling, chat opportunities, VOIP interaction, and more. But you don’t have to
stop there. Branch out using social media to hold pre-scheduled Twitter chats,
add forums or a wiki or blog to keep the conversation going, hold
teleconference or video conference sessions to add networking or interactive opportunities.
The interactive ability of your virtual event is only limited by your
imagination!
Flexibility – A virtual event offers significantly
more flexibility for your attendees. They can choose to attend all or some
sessions offered live, or can catch any they miss because of schedule conflicts
by viewing the recorded version of the live sessions. Recordings can stay
online for a period of time after the conference as an ongoing resource for
attendees. Sessions can be accessed anywhere there is Internet access, and no
travel is required, which saves a significant amount of time and money for
attendees.
Bottom line? When incorporating technology and interactivity
wisely, conference and event planners can offer a significant benefit and cost
savings to their audiences by holding events entirely in a virtual environment,
or at the very least incorporating virtual opportunities into their physical
events.
Would you like to attend your next conference virtually?
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Kerry Brooks is Co-owner of ProfessionalEdge Associates, offering a wide range of marketing, event planning and support services to businesses that want to increase their success, but aren't in a position to add to their staff. Learn more about their upcoming virtual conference Women on the Edge (of Greatness!) at www.gettheprofessionaledge.com/conference.html.
Kerry Brooks is Co-owner of ProfessionalEdge Associates, offering a wide range of marketing, event planning and support services to businesses that want to increase their success, but aren't in a position to add to their staff. Learn more about their upcoming virtual conference Women on the Edge (of Greatness!) at www.gettheprofessionaledge.com/conference.html.
Tuesday, July 23, 2013
Thursday, May 30, 2013
Thursday, April 4, 2013
What does your Out of Office message say about you?
I just sent an email, and buried on the cc line was the
email of someone who lives about as far across the country from me as possible.
I’ve never met him and likely never will. We were just 2 independent souls
whose professional email addresses were both included on a message that connected
us. I responded to the email – replying to all – and received the following Out
of Office message:
“My daughter is being
born! Be back later.”
I had to respond. Not only because I wanted to congratulate this excited father-to-be on the expansion of his family, but to let him know his message had made my day.
When was the last time an Out of Office message invoked an emotion in you?
Most of us are in the habit of keeping our Out of Office replies
professional. In fact, they are dry – dessert sand dry.
“I will be out of the
office Monday through Friday returning Monday with limited access to emails. If
you need assistance in my absence please contact XYZ”
It gets the job done, but there is no connection.
So, your challenge this week is to figure out some new and
innovative ways to make an impact with your Out of Office message! We want to
hear from you! Reply back with creative messages you have used or seen in the
past or ideas you plan to use in the future!
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Kerry Brooks is Co-owner of ProfessionalEdge Associates, offering a wide range of marketing and support services to businesses that want to increase their success, but aren't in a position to add to their staff. Visit the ProfessionalEdge website at www.gettheprofessionaledge.com, email info@gettheprofessionaledge.com, follow them on Twitter @profedge, or like their Facebook page.
Kerry Brooks is Co-owner of ProfessionalEdge Associates, offering a wide range of marketing and support services to businesses that want to increase their success, but aren't in a position to add to their staff. Visit the ProfessionalEdge website at www.gettheprofessionaledge.com, email info@gettheprofessionaledge.com, follow them on Twitter @profedge, or like their Facebook page.
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