Thursday, February 13, 2014

Why are so many people on LinkedIn changing jobs?

Have you noticed that an inordinate number of your LinkedIn connections are changing jobs or getting new positions and posting them? You congratulate them and recognize them and think, “Wait, isn't that the position she’s held for the past 3 years?”!

It probably is! Anytime you update your profile in LinkedIn, LinkedIn defaults to ‘tell the world’.

For example, all of the workforce organizations in Florida’s workforce system recently underwent a statewide unified branding effort, renaming all regional workforce agencies CareerSource to match the statewide brand. Of course, those associated with this change – hundreds throughout the state – updated their LinkedIn profiles to reflect the name change. Voila, a large number of perceived new positions and associated congratulations flying around LinkedIn.

There is an easy way to avoid all of the confusion. If you want to make minor updates to your LinkedIn profile that you don’t necessarily want to broadcast to the world, follow these simple steps:
  1. Login to your LinkedIn account
  2. Click on your photo in the upper right hand corner to update your Account & Settings
  3. Click on Review next to Privacy & Settings
  4. Click on Turn On/Off Your Activity Broadcasts
  5. Click off Let people know when you change your profile, make recommendations, or follow companies
  6. Save changes

If you decide later to make a change that you do want to broadcast, follow the same steps to turn the feature back on.

Happy updating!


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Kerry Brooks is Co-owner of ProfessionalEdge Associates, offering a wide range of marketing, event planning and support services to businesses that want to increase their success, but aren't in a position to add to their staff. Learn more at www.gettheprofessionaledge.com.